Marketing your Virtual Assistant Business
10 Tips on Marketing your Virtual Assistant Business
- Blog – You should start a free blog at WordPress.com and Blogger.com – And you should learn how to set up a blog, customize the template and launch a blog for clients. Don’t write about your virtual assistant trials and tribulations. Write about what clients are looking for.
- Networking – People are more likely to hire you if they meet you in person, even if you are going to be working virtually.
- Email – Build an email list by offering a free download and use auto responders to build a relationship and market your virtual assistant services.
- LinkedIn – Put up a professional profile and solicit testimonials for your virtual assistant business.
- Freelance Sites – Sure the competition is rough, but use freelance websites like eLance and oDesk every day.
- Business Cards – Have nice business cards designed and carry them everywhere. You never know when you will meet someone that needs your virtual assistant services.
- Make it easy to contact you – You should not have a single webpage, blog, email or any other form of communication that does not make it super easy to find out about your virtual assistant business and how to contact you.
- Communities – Find a good online community or two where entrepreneurs are hanging out. Use the community to learn about business while promoting your va business.
- Referrals – Ask for referrals from vendors, happy customers and friends. Ideally they know people that are interested in a virtual assistant to help them grow their business.
- Meet someone new every day – Set a goal to communicate with someone new every day. It could be a quick email, a phone call or in person at an event. You must mention your virtual assistant business. The only rule here is that you make a new connection every day. Note that if you meet 20 people today, you cannot move the other 19 forward. Tomorrow you still need to meet someone new.
This is just some basic tips on marketing your virtual assistant business. It does not even get into the complexity of advertising, PPC or SEO. But this is a list of things that anyone can start doing to market their vb business quickly with little or no cost.
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