Virtual Buzz Assistant

Should a Virtual Assistant have a newsletter?

This is the question that Danielle Keisterof the Gritty Virtual Assistant answers.

The thing I find most interesting in the post is that she acknowledges a big problem.  Many Virtual Assistants start blogs and newsletters and talk about themselves and being a virtual assistant.  This is a great strategy if your goal is to bond and make friends with other virtual assistants.  It is a terrible strategy if you want to find new clients – they only care about how a virtual assistant can help them grow their business.

She also mentions aWeber.  That is my email newsletter tool of choice as well.  It is not the cheapest enewsletter software, but it is so much better than other solutions out there – and the support is wonderful.  See my other article on Email Marketing for Virtual Assistants.

Now if you are a Virtual Assistant that has chosen to specialize in Internet Marketing, such as the members of the Virtual Buzz Assistant network, then the eNewsletter and Blog are no longer good ideas.  They are required.  You have to demonstrate your knowledge with these tools because they are the backbones of creating a strong internet marketing strategy.